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  Nolii – a lifestyle-focused tech brand co-founded by Benjamin Hubert  
 
To be launched at the London Design Festival, Nolii is a new lifestyle-led tech brand co-founded by design and tech entrepreneur Asad Hamir and Benjamin Hubert, Creative Director of the design agency Layer.


Inspired by the creative and entrepreneurial spirit that defines London and today’s fast-paced, nomadic lifestyles, Nolii aims to deliver beautiful, highly-functional products that solve everyday challenges for people who depend on their tech to stay connected.


From chaotic cords and broken cables to limited charging solutions, our lives are too often interrupted by everyday tech challenges. Nolii believes technology should improve lifestyle, not complicate it. Driven by insightful market and user observations, Nolii delivers a versatile system of products that work alone or together to enable users to stay connected effortlessly – from charging your laptop on-the-go, and transferring files quickly and efficiently, to minimising clutter with intelligent, multi-functional products.


Key products from the inaugural collection of Nolii have been designed by LAYER. They will be previewed in an immersive installation at the London Design Festival that celebrates the simple beauty of being connected.
 
 
 
   
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