News Details
 
       
  January Furniture Show to feature new technology  
 
January Furniture Show 2018 paves the way for contactless event technology. The show, set to run from January 21 to 24, 2018 at Birmingham’s NEC, will be the largest event by a UK organiser to use Poken.


Poken is quick and easy information and lead generation. Visitors will receive a Smart Badge as they enter the show, which allows them to collect exhibitor information. There will be Touchpoints on all exhibitor stands, which contain exhibitor information such as contact details and brochures. To collect this information, visitors tap their Smart Badge on the Touchpoint – simple! Even if a stand is busy, Poken ensures that visitors and exhibitors don’t miss a crucial contact.


Visitors will receive a summary email at the end of each day that details all the information they have collected, and the stands they have visited. Poken also allows exhibitors to see who is tapping on their Touchpoints in real time, so they no longer have to worry about missing buyers they want to see.


Poken is completely secure as no personal data is recorded or transmitted, and it’s eco-friendly as brochures and information can be sent electronically, saving printing as well as carrying.


Laraine Janes, Event Director, said “This is a massive investment for the show and both exhibitors and visitors will reap the benefits this new technology will bring”. The system is a major advancement in event technology, and the January Furniture Show organisers are very excited about its introduction at the show.
 
 
 
   
More News
de Sede unveils selected pieces from its 2018 collection  
New exhibitors sign up for January Furniture Show  
imm cologne 2018 unveils the “The Stage” discussion forum  
Stockholm Design & Architecture Talks announce their speakers  
Ritmonio to organise a shower and wellness programme  
EFG presents sound absorbing wall screen EFG Kite  
Tom Dixon to unveil a textile collection at MAISON&OBJET PARIS  
Ethimo previews few of its 2018 collections  
FIRA expands its furniture testing team  
Improved showering experience with hansgrohe RainSelect  
January Furniture Show to feature new technology  
Ambiente to offer Business Matchmaking Program  
B&B Italia new store opens in Beirut  
Ercol appoints new sales and marketing director  
New Calligaris Store Puxi opens in Shangai  
 
  Connect With USContact With US
 
   
  Subscribe Newsletter
 
 
 
   
 
 
BDI Member Creates Lighting from Shard
Furniture Semi-Annual Committee Held In January
DCA Selected For IEP Super Express Interior Design
Winners Announced At 2013 Carpet Design Awards
10 years of Craftwood Interiors
FIRA Received FX 2012 Awards